Selfix
SELFIX: a branding project that communicates simplicity, innovation, and empowerment through a modern identity and clear messaging.
Mission
The mission of SELFIX was to position the brand as a trusted partner for individuals and organizations by creating a visual identity and voice that embodies empowerment, growth, and ease. The focus was to design branding elements that highlight professionalism while remaining approachable.
Challenge
The challenge was to translate the concept “We Make Dream Easy” into a cohesive identity that feels credible and inspiring. We needed to balance a modern, minimal look with strong storytelling to ensure the brand resonated with both individuals seeking personal growth and organizations aiming for professional development. Establishing consistency across logo, typography, and brand guidelines was crucial.
Goal
The goal was to craft a strong, memorable brand identity that communicates trust and innovation. Through a unified visual system, SELFIX now reflects its vision of empowering people to reach their full potential while making the journey toward success simple and accessible.
