Cromba
I worked full time as a Graphic Designer at Cromba Digital, creating visuals and albums for media personalities and the “Mekamleen” TV channel over seven months
Mission
The mission during my time there was to elevate the visual presence of clients, especially in media, by delivering high-quality, memorable designs that communicate identity, trust, and professionalism. I aimed to support the brand’s goals by crafting visuals and albums that reflect both the clients’ voice and audience expectations.
Challenge
One of the main challenges was balancing creative expression with consistency: media personalities and a TV channel have strong stylistic demands, deadlines, and high visibility. Ensuring that every design aligns with brand guidelines, meets high standards of production, and adapts well across different platforms (online, print, video stills) was crucial. Also, working within time constraints and feedback cycles added pressure to deliver quickly without losing quality.
Goal
My goal was to contribute to an elevated brand image for clients, particularly in the media sector, that increases audience engagement and trust. By producing visuals and albums that are both aesthetically strong and on-brand, I aimed to help Cromba Digital’s clients (and the company itself) stand out in a competitive market, and demonstrate that good design can directly support visibility, reputation, and business growth.
